Privacy Policy

1. Information on the Collection of Personal Data and Contact Details of the Controller

1.1 We appreciate your interest in our website. Below, we inform you about how we handle your personal data when you use our website. Personal data is any data with which you can be personally identified.

1.2 The data controller for the processing of data on this website, in accordance with the General Data Protection Regulation (GDPR), is: [Your Brand Name], email: [Your Email Address]. The data controller is the individual or legal entity who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (such as orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” and the padlock icon in your browser’s address bar.

2. Data Collection When Visiting Our Website

When you visit our website for informational purposes only, meaning you do not register or otherwise transmit information to us, we collect only the data that your browser transmits to our server (so-called “server log files”). These are technically necessary for us to display the website to you:

Our visited website
Date and time of access
Amount of data sent in bytes
Source/reference from which you came to the page
Browser used
Operating system used
IP address used (if applicable, in anonymized form)

The data is processed according to Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. This data will not be passed on or used in any other way. However, we reserve the right to review the server log files retrospectively if there are specific indications of unlawful use.

3. Cookies

To make your visit to our website attractive and enable the use of certain functions, we use cookies. Cookies are small text files stored on your device. Some cookies are deleted after the browser session ends (session cookies), while others remain on your device to recognize your browser on the next visit (persistent cookies).

If personal data is processed through individual cookies, this is done according to Art. 6 para. 1 lit. b GDPR for the performance of a contract or according to Art. 6 para. 1 lit. f GDPR to protect our legitimate interest in the optimal functionality of the website and a user-friendly experience.

You can configure your browser to be informed about cookie usage and decide on a case-by-case basis whether to accept them or block them entirely.

Please note that disabling cookies may limit the functionality of our website.

4. Contacting Us

When contacting us (e.g., via contact form or email), personal data is collected. The specific data collected is evident from the respective form. The data is stored and used solely for the purpose of responding to your request and for the necessary technical administration. Legal basis: Art. 6 para. 1 lit. f GDPR. If your request aims to conclude a contract, Art. 6 para. 1 lit. b GDPR also applies.

Your data will be deleted once your inquiry is resolved, provided there are no legal retention obligations.

5. Data Processing for Account and Contract Fulfillment

We collect and process personal data per Art. 6 para. 1 lit. b GDPR when you provide it for the purpose of fulfilling a contract or opening a customer account. What data is collected can be seen in the input forms. Account deletion is possible at any time by emailing us. We store and use the data to fulfill contracts and comply with legal retention periods.

6. Use of Your Data for Direct Marketing

6.1 Newsletter Subscription If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information is your email address. We use a double opt-in process, and you can unsubscribe anytime via a link in each email. Legal basis: Art. 6 para. 1 lit. a GDPR.

6.2 Newsletter for Existing Customers If we have received your email during a purchase, we may send you information about similar products. You can object to this at any time without incurring other costs than the transmission cost (Art. 6 para. 1 lit. f GDPR).

7. Data Processing for Order Fulfillment

Your personal data will be shared with shipping and payment service providers as necessary to fulfill the order. Legal basis: Art. 6 para. 1 lit. b GDPR. If third-party services like PayPal or Klarna are used, their privacy policies apply.

8. Review Reminders We may email you once to request a review of your purchase if you consented to it. You may revoke your consent at any time.

9. Social Media Plugins

We use “Shariff” buttons for Facebook, Instagram, and Google+ to protect your data. These plugins are inactive by default and only connect to their services if clicked. For data usage by those platforms, refer to their privacy policies.

10. Online Marketing and Remarketing

We use Google AdWords, Facebook Pixel, and DoubleClick for remarketing and conversion tracking. These services use cookies and process data under Art. 6 para. 1 lit. f GDPR. You can opt out through browser settings or tools like www.aboutads.info.

11. Web Analytics

We use Google Analytics with IP anonymization. Data is collected to optimize and improve our site. You can opt out with browser plugins or cookies. Legal basis: Art. 6 para. 1 lit. f GDPR.

12. Retargeting/Advertising

We use Facebook Pixel and Google AdWords Remarketing to show ads based on your interests. This may include cross-device tracking if you have agreed to it with Google. You can deactivate interest-based advertising in your browser or through ad settings.

13. Your Rights

You have the right to access, correct, delete, restrict, and transfer your data. You also have the right to object to processing and lodge a complaint with a supervisory authority (Art. 15–21 GDPR).

14. Retention Periods

We store personal data only as long as necessary to fulfill contractual or legal obligations. After expiration, data is routinely deleted unless it is still required or you have consented to its continued use.